A Sharp and Palpable Difference
A Sharp and Palpable Difference
In a previous post, the authors displayed two advertisements from 1917 for Goodyear Cord Tires featuring detailed pen-and-ink drawings of Nikko Inn. These promotional materials appeared in various magazines including the Atlantic Monthly, The New Country Life, Travel, and Forest & Stream.
A more refined advertisement from the same campaign was discovered in the December 1917 issue of Ladies' Home Journal. Myron Perley, an illustrator and art director remembered for his work with the Pierce-Arrow Motor Car Company, created this artistic piece.
Unfortunately, the Nikko image is difficult to discern in the background of the discovered ad. The authors suspect the original artwork was created in full color but was published in black-and-white to reduce printing costs. They hope another version may eventually surface showing the Nikko in its complete color presentation.
The authors speculate about the exotic allure the Nikko Inn must have possessed during that era, inviting readers to imagine experiencing the "sharp and palpable difference" one would have "felt in the riding quality" of automobiles equipped with Goodyear Cord Tires.