Graphic Presentation
Lithoprints. Multilith.
51. Methods of Printing 435
Relief, Planographic, and Intaglio Printing. Typesetting. Type Sizes and Styles. Photoengraving, Electrotyping, and Line Plates. Proofreaders' Marks.
52. Selection of Paper 443
Types of Paper. Considerations in the Selection of Paper. Bulkink Table.
53. Binding Techniques 449
Types of Binding. Binding Specifications. Imposition.
54. Graphic Charts in Advertising 454
Various Types of Graphic Charts in Advertising Material.
55. Quantitative Cartoons 464
Various Types of Graphic Charts in Cartoons.
56. Quantitative Posters 475
Various Types of Charts in Poster Form. Magazine Covers.
57. Displays and Exhibits 486
Mechanical Exhibits. Scale Models. Display Fixtures. Turntables. New York World's Fair Exhibits.
58. Dioramas 494
Dioramas in Process of Construction. Dissolving Diorama Exhibit. New York World's Fair Exhibits.
59. Graphic Charts in Conference Rooms 497
Board Rooms. Use of Projectors in Conference Rooms.
60. Glossary 501
Graphic Methods Vocabulary.
Index 506
PREFACE
TWENTY-FIVE years have passed since the publication of Graphic Methods for Presenting Facts in 1914. The continuing demand for Graphic Methods without revisions in a quarter century now incites curiosity as to the causes of that demand. So many excellent works relating to graphic charts or containing chapters on graphic presentation have appeared since 1914 that I had felt the field well covered without another book from me. This, in spite of the fact that I have published nothing regarding activities of my own relating to the 1914-1918 World War period.
Probably the feverish demand for prompt and reliable data during war times did more to stimulate the use of graphic chart technique than anything that has happened since 1920. Without realizing what was happening as the war flared, I found myself advising the executives of large corporations, government departments, etc. World trade was disorganized, and the uncertainty of material supply required quick analysis of all available data.