owns 300,000 mechanical refrigerators eats 3,500,000 tons of food annually

Textile World. October m38, Part of an Editorial on Public Relations Entitled "Textiles a Source of Purchasing Power."

An Analysis of the Textile Community.

Without representing the pictorial items quantitatively, this form of graphic picture gives a concise analysis of the textile community. It was used effectively as an illustration for a public relations editorial.

GRAPHIC PRESENTATION

l900rn^pT1T 0

"STREAMLINED STANDARDS OF LIVING CREATED BY MACHINE TOOL INDUSTRY

United States News, Washington, D. C, June 20, 1938. SCALE .6

A. The Story of American Efficiency in the Machine Tool Industry.

Here is a vivid story of the changes that have taken place in history. It is purely a qualitative analysis: -- the wagon has been replaced by the truck; the broom by the vacuum cleaner.

THREE-FOURTHS OF PIGS GO TO MARKET BY TRUCK

/^^^•kLi^

Automobile Manufacturers Association "Automobile Facts!' September l').}8

B. A Graphic Presentation of the Fact That Three-Fourths of the Pigs in the United States Go to Market by Truck.

The use of pictures to represent 3 out of 4 or 7 out of 10 or 4 out of 5 has been used for many years. It is still an effective method of presenting percentage analysis.

GRAPHIC NARRATIVE

Opponents

mAHHATTAn'S REVERSE Run

no3 <><ksscs s*t.L

TO NO* art FAKt SPIN

Nrw York Journnl and American. SCALE S

A. Famous Football Plays: Manhattan College Reverse Run.

An explanation of a football play, either before a game or after a game, is a well-known form of graphic narrative. Players on each side are indicated by squares, circles, or other distinctive symbols, and the movements of the various players are indicated by arrows.