The Los Ansflfs Times -- Cartoonist -- Russell.

A. Big and LiHie Business View With Alarm a New Species of Industrial Curve.

PERPETUAL MOTION AT LAST

GRAPHIC PRESENTATION

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QUANTITATIVE CARTOONS

INJURY FRE.QUENCY AND SEVERITY RATES IN ALL INDUSTRIES

noiSKr. ^«»^*•^oo Axes^p;;^

19 2&

I930

H3I

American Mutual Liability Insurance Co. , Boaton .

A. A Carfoon Showing the Importance of Keeping the Lines Representing "Injury Frequency" and "Severity Rates" in Industry Close Together.

sold anoth«r hcMiborg^r"

ThJa Week, Cartoonist -- Henry Boltinoff.

B. The Use of Charts in ''Business."

\

GRAPHIC PRESENTATION

"It's only a crack in the wall, but it looked so good I had a frame put around it" lawrfnce iari*r

CoIIirr't Magazinr.

The Efficiency Expert.

Chapter 56 QUANTITATIVE POSTERS

LTHOUGH all the charts in this cliaptcr did not appear in their original form as posters, the ronstructiou and layf)Ut of the charts are such that tliey could be used as posters.

REFERENCES

Richmond. Leonard, The Technique of the Poster, Isaac Pitman & Sons. New York and London. 1M3.S.

Sieel Workers and

Families in the

UNITED STATES

UNITED STATES

TOTAL POPULATION

FRANCE

GERMANY

TOTAL POPULATION I TOTAL POPULATION TOTAL POPUUTION

American Iron and Strcl Inttitutr. N. Y. C.

A Quantitative Poster Showing a Comparison of Car Ownership in 1937.

Quantitative material may be presented in posters with great success. Although the quantitative presentation in this poster is not absolutely correct, the general idea that steel workers and families in the United States have more automobiles is easily obtained.