Families in the

UNITED STATES

UNITED STATES

TOTAL POPULATION

FRANCE

GERMANY

TOTAL POPULATION I TOTAL POPULATION TOTAL POPUUTION

American Iron and Strcl Inttitutr. N. Y. C.

A Quantitative Poster Showing a Comparison of Car Ownership in 1937.

Quantitative material may be presented in posters with great success. Although the quantitative presentation in this poster is not absolutely correct, the general idea that steel workers and families in the United States have more automobiles is easily obtained.

GRAPHIC PRESENTATION

UNDERWOOD ELLIOTT FISHER SUPPLIES Will Speed Your Business -- and Reduce Cost

CO ST of CO R tP P O N D E N C E

7int Qwalitif Ihbboiu & Garbons

M)l*i

PROVEN COST OF 1000 LETTEflS

^KtaHon ....WS.OO

Shorthand 80.00

OuetheaJ 3 7.53

SMioneri^ 26.80

CMa,/,n<f 24.50

cFi/in^ 6.00

%Uons &

Qarboru ...1.60

$301.63

This Chart Tells the Story - Look at It NOW!

Underwood Elliott Fither Company. New York City. SCALE .6

A Building Used as a 100% Bar Chart.

The danger in using a building for a 100% bar is that the eye compares volume as well as height. Thus while the height of the 41% area in this building is correct in relation to the height of the 2 7% area, the volume of the first makes the proportion wrong.

QUANTITATIVE POSTERS

•r«n4 IU^Mb.M

United Statn Gypaum Co., Chicago. III.

A Home Made Bulletin Giving a Connparison of the Accident Rates in Eighteen Mills in 1924.

GRAPHIC PRESENTATION

IF an accident occurs while your car is traveling* under 4oMlLB$ AN HOUR there is onlyONt CHANCE (N 44 ffiat someoTie iviil be killed